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We never get tired of people asking us questions. Quite the opposite – one of our major goals here at Aim is to encourage an inquisitive mind. People who ask

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It’s a problem we see time and time again – students so worried about not making grammatical mistakes that they are afraid to speak. ‘takut salah!’ Let’s be clear: language

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WH Whyte publish his work, “The Organization Man,” in 1956. The work represents an initial effort – perhaps even very first attempt – to describe the impact of the culture

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IELTS examiners are often asked to help students by revealing the scoring criteria, or perhaps giving a few ‘insider tips’ which IELTS preparation courses wouldn’t ordinarily include. While revealing the

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Mandarin vs English

by Aim | Blog | Jun 14, 2011 | Leave a comment

Back in the day, when I was at school in England (this was a long time ago!) we all had to learn to speak French. This was mainly because France

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What’s the first contact that potential customers make with your business? Chances are it’s with a receptionist, either on the phone or in your office. So how well is your

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Tip 1 Don’t rely on job advertisements to spotlight opportunities for you. The best jobs are rarely advertised. Decide what you want to do, and what kind of employer you

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When Aim was approached by Prudential, the multinational financial services giant, and asked to help  transform the language culture of their 700-strong Operations Division here in Jakarta, we knew we

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English on the move

by Aim | Blog | Apr 19, 2011 | Leave a comment

Here, we’ll talk about how English evolved in the USA, and what some of the obvious differences are between UK and US English. Sometime attributed to Winston Churchill, the words

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